diff --git a/.htaccess b/.htaccess
index cb7c4de..da9df98 100644
--- a/.htaccess
+++ b/.htaccess
@@ -1 +1,18 @@
 AddType application/rss+xml rss
+AddOutputFilterByType DEFLATE application/rss+xml text/css application/javascript text/html
+
+# Turn on Expires and set default expires to 3 days
+ExpiresActive On
+ExpiresDefault A259200
+
+# Set up caching on media files for 1 month
+<FilesMatch "\.(ico|gif|jpg|jpeg|png|pdf|mov|mp3)$">
+  ExpiresDefault A2419200
+  Header append Cache-Control "public"
+</FilesMatch>
+
+# Set up 2 week caching on commonly updated files
+<FilesMatch "\.(xml|txt|html|js|css|rss)$">
+  ExpiresDefault A1209600
+  Header append Cache-Control "private, must-revalidate"
+</FilesMatch>